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Pretty much although the exact order was: 1) "holy crap that's a ton of money." 2) "well, good for the Nest guys." 3) "too bad, it looked like a good product." 4) "I wonder why Apple didn't buy them."

GOOG's MSFTian sprawl may be what ends up killing them. This would have been a great fit for Apple ages ago when they could have bought it for cheap, especially given the ex-Apple guys and the Store placement. I guess at these lofty prices they can build better from scratch.



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