The app store doesn’t allow for any kind of upgrade pricing, so offering a subscription allows them to operate in the app store sustainably. A shitty compromise, but i don’t blame them for making. 12 years later you can still buy without subscribing - which is what counts for me
[1]: https://x.com/smorr/status/521033038713880576
[2]: https://www.barebones.com/company/press/bbedit_back_to_mas_p...