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I’ve always wondered what “resin” means on watch ads. Presumably it’s a kind of plastic, why not say that?


In Casio’s context it means “molded plastic” and is used to imply good ergonomic fit.

In the larger scope, resin is plastic in an unfinished state. For wearables, it’s commonly used as a marketing term to imply it fits well.


Thanks.

I had wondered if it meant some kind of thermoset / epoxy cure-in-a-mold, to set it apart from injection-molded thermoplastic.

Weird wording. What other kind of plastic is there than 'molded'?


For marketing reasons




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