As someone who has been a part of implementing BI in every possible form across several companies in the last 10 years, its always the same problem.
No one uses it for jack shit.
All the colorful graphs, charts and cool visualizations have very little actionable information for 99% of people. The other 1% is management and executives who need some random 3 KPI points charted over 3 months to look at so they can feel like they're doing their job or have something to complain about to their underlings.
I have never seen any substantial discussion about any BI metric. Its always a passing thought of curiosity, get the data, chart it, go "Oh Wow, would you look at that." and then immediately move on.
And to take a step back, the only time people actually use any sort of metric consistently, is when they have an obsessive curiosity about a particular area.
Why is it that $BILLIONS is spent on this problem then, if it doesn't exist. I get that, yeah, management and execs only care about 3 KPIs but presumably people lower than them in the chain care about improving those KPIs and digging into the data helps you do that?
Dashboards are lossy, compressed selective subset of hyper processed data. They don't show the why, or how, or when.
yet they survive in the form of a report or a chart because they shift the control of the narrative on the designer of the dashboard. You pick and choose what you want to emphasize and what to hide. Convenient, if thats what you want.
OTOH, i've never found or resolved or identified a single issue from a dashboard. I've spent hours on why something wasn't highlighted or something was and found the culprit to be the dashboard itself.
No one uses it for jack shit.
All the colorful graphs, charts and cool visualizations have very little actionable information for 99% of people. The other 1% is management and executives who need some random 3 KPI points charted over 3 months to look at so they can feel like they're doing their job or have something to complain about to their underlings.
I have never seen any substantial discussion about any BI metric. Its always a passing thought of curiosity, get the data, chart it, go "Oh Wow, would you look at that." and then immediately move on.
And to take a step back, the only time people actually use any sort of metric consistently, is when they have an obsessive curiosity about a particular area.