I live in the greater Detroit area and I pretty much only see contractors driving 1) their own HD truck (F250/ Chevy 2500 or bigger) 2) a big panel van with shelving for e.g. plumbing parts or 3) the company provided Ford Transit Connect or similar. Nobody is driving their own relatively recent Colorado/Ranger/Tacoma, and even those are bigger than the 1984 Ranger I drove in high school. A lot of it comes down to what vehicle can legally/safely tow a dump trailer with a mini excavator on it for sewer/electrical running underground or the relatively lower maintenance requirement for a big truck diesel engine.