This may be controversial, but I don't agree. Any legitimate item can be used for bad things if someone wants.
At the risk of making a bad analogy, a car can be used by someone to go on a rampage and mow down hundreds of people. If that happened you can be sure that someone, somewhere would suggest that the auto manufacturers have a responsibility to stop this kind of thing from happening again by making a "kill switch" available to police that can be used to stop the vehicle remotely.
Another bad analogy would be using a hammer to kill someone.
Clearly there is a fuzzy line there somewhere. I am not saying that companies have no responsibility in keeping their products from being used in bad ways by bad people, but I do think it is important not to only look at the bad thing and say that companies need to stop that bad thing from happening at all costs.
I don't think Google is quite as neutral here. Google suggests adding "cheater" to the search of the victim's names and ranks those websites.
What if the manual of the hammer included a section "try hitting someone with it".
Now, Google's recommendation clearly came from seeing those words appear together, but to me Google is somewhere between completely neutral like grep, a hammer, or a car and fully editorialized like a blog or newspaper.
A pr statement addressing it would be a start. Probably also a token gesture, such as issuing a hammer recall. Sure it costs money, but this is PR 101.
At the risk of making a bad analogy, a car can be used by someone to go on a rampage and mow down hundreds of people. If that happened you can be sure that someone, somewhere would suggest that the auto manufacturers have a responsibility to stop this kind of thing from happening again by making a "kill switch" available to police that can be used to stop the vehicle remotely.
Another bad analogy would be using a hammer to kill someone.
Clearly there is a fuzzy line there somewhere. I am not saying that companies have no responsibility in keeping their products from being used in bad ways by bad people, but I do think it is important not to only look at the bad thing and say that companies need to stop that bad thing from happening at all costs.