I don't think Zitron has ever claimed AI to be a fad, at this point there's a cottage industry of people misrepresenting Ed Zitron to feel better about their own precarious financial predictions
Don't worry, the writing is on the wall. Unless Trump cracks down on these novel chinese models, like Kimi, there's just no way for these companies to ever turn green. Either they swallow their losses and move on, or transform silicon valley into some sort of ultra-restricted state monopoly
Most of these can be accomplished by 2B models running on top-of-the-line consumer phones. That's the damning stuff! The real pale horse is HBR reporting that most people use chatbots to chat. Reasoning models are pointless for most people. LLM initiatives are seeking its wide adoption, at the same time, the business models collapse if they become too commoditized. The entire industry undermines itself.